Founded by Carolyn (Cali) Hall, a medical professional with more than 25 years of international experience, Lagertha brings deep, practical expertise from working across the Global South. The consultancy supports organisations to develop and implement strategies that expand access to pharmaceuticals, biologics, medical devices and diagnostics.

Areas of expertise:

Market Strategy & Access

Market access strategy and planning

Pricing and reimbursement

Health Economics and Outcomes Research (HEOR)

Innovative pricing and access models

Extensive knowledge /experience in India, South East Asia and Sub Saharan Africa.

Health Systems & Business Models

Digital health solutions

Public health and disease-area expertise

Health system strengthening

Business model innovation

Design and implementation of Public–Private Partnerships (PPPs)

Identification and selection of effective implementation partners across the Global South

Monitoring and evaluation of programs /projects.

Partnership Development & Stakeholder Engagement

Institutional stakeholder engagement and relationship management

Collaboration with INGOs, governments, WHO, and global health funders

Partnership development and strategic collaboration

Navigation of the complex global health ecosystem

Patient-Centered Solutions

Patient advocacy and engagement

Design and delivery of Patient Assistance and Support Programs (PAPs/PSPs)

Patient-Reported Outcomes (PROs) and Impact measure support

Patient journey mapping and segmentation

Development and implementation of patient-centred frameworks

Early access and compassionate use programme development

Bringing Strategy to Life

Lagertha combines strategic insight with practical, on-the-ground experience, helping organisations translate ambitious global health goals into sustainable, patient-centred solutions that work in real-world settings.